Infiniti Red Bull Racing Driver Named Sportsman of the Year

It may not be as widely viewed as the Oscars; but to athletes, the Laureus World Sports Awards are j

Spring Means Opening Day for the Cincinnati Reds

The weather is finally starting to warm, flowers are making their best effort to come out of dormanc

All-New Infiniti Q50 Receives Highest Safety Distinction

Sporty, intelligent, luxurious: These are all words we would use to describe the all-new Infiniti Q5


Infiniti Red Bull Racing Driver Named Sportsman of the Year

April 9, 2014 in Infiniti Racing

It may not be as widely viewed as the Oscars; but to athletes, the Laureus World Sports Awards are just as important. The night was a celebratory affair for the Infiniti Red Bull Racing team as champion Formula One driver and team member, Sebastian Vettel, received the award for Sportsman of the Year.

The world’s best and most influential athletes gathered in Kuala Lumpur for the awards ceremony.

Vettel, known as Seb among his friends, said, “I have massive respect for the other athletes here.”

“When I was on stage and saw so many of the greats, it was truly a very special moment. All the Members of The [Laureus] Academy are true greats – heroes, legends and to see some of them on stage, others in the room and on the red carpet, makes this night very special.”

Vettel was nominated among other world class athletes including Lebron James, Usain Bolt, and Rafael Nadal.

Congratulations, Sebastian, from your friends here at Infiniti of Cincinnati!

You’ll be able to watch Seb next in the Chinese Grand Prix on April 20.

Spring Means Opening Day for the Cincinnati Reds

April 2, 2014 in Cincinnati News, Infiniti of Cincinnati

The weather is finally starting to warm, flowers are making their best effort to come out of dormancy, and the Cincinnati Reds are back on the field. For many of us, spring signifies the long-awaited Opening Day and the beginning of baseball season.

The Reds took on the St. Louis Cardinals in the season opener. Unfortunately, the team was unable to pull out a win with the score ending 0 to one in favor of the Cardinals. However, you can bet we at Infiniti of Cincinnati will be rooting for our boys as the teams meet in the Great American Ball Park twice more this week.

Besides the game, we also enjoyed all the festivities the day brings. The Findlay Market Opening Day Parade, the Reds Community Fund Charity Block Party, the all-American cuisine, and even several book signings and an art display were some of this year’s highlights.

We hope you didn’t miss out on the fun; we’d love to hear about your favorite Opening Day experience.

And don’t forget to cheer the team to victory this week. Go Reds!

All-New Infiniti Q50 Receives Highest Safety Distinction

March 27, 2014 in 2014 Infiniti Q50, Infiniti Awards

Sporty, intelligent, luxurious: These are all words we would use to describe the all-new Infiniti Q50. After recently undergoing testing, we can now add “safe” to that list. Not that we ever doubted the safety of Infiniti’s high-performance sedan, but earning the Insurance Institute for Highway Safety’s highest safety award sure helps to validate our point.

The Institute, commonly known as IIHS, awarded the Q50 3.7-liter engine and hybrid models equipped with Forward Emergency Braking with the Top Safety Pick+ distinction.

Forward Emergency Braking is a new, optional feature that uses visual and audible signals to warn drivers of the danger of a potential accident and automatically begins braking to assist the driver in avoiding a collision.

This front crash prevention technology helped the Infiniti Q50 earn admittance into the distinguished Top Safety Pick+ club.

The sedan also excelled in its response to IIHS’s moderate overlap front and side tests, as well as roof strength, head restraint, and small overlap front evaluations.

For more information on the Q50 or to schedule a test drive, don’t hesitate to contact us at Infiniti of Cincinnati.

Formula One Racing: Essentials for the Perfect Fan

March 17, 2014 in Infiniti Racing

Last weekend was the inaugural race for the Formula One racing season, the Australian Grand Prix. Prior to race day, Infiniti Red Bull Racing released this helpful infographic on the essentials every perfect fan should have. In case you were less than a perfect Formula One fan this weekend and missed Sunday’s race entirely, listen up. Here’s what you need to know for the Malaysia Grand Prix on March 30.

According to Infiniti, the perfect fan comes prepared with a fanny pack housing your passport, cash, and any other valuables you want to keep close to the hip.

You’ll also need a ball cap, sunscreen and a poncho. Whatever the weather, you’ve got to be ready to stick it out for the whole Grand Prix weekend.

But of course, you’ll want to get comfortable. The Infiniti Red Bull Racing folding chair is the portable answer to your seating needs, and a pair of binoculars will ensure you have a great view wherever you set up camp.

Naturally, you won’t want to miss any of the action. A portable radio for trackside broadcasts and a camera are tech gear you’ll want by your side through the event.

Unfortunately, we at Infiniti of Cincinnati won’t be able to make the trip to Malaysia to watch the race live, but we’re hoping to catch the Infiniti Red Bull team from the comforts of home. We’ll just need to order a meat-lover’s pizza to get ready for the race. What’s your race day item of choice?

Infiniti Again Lends Support to Amelia Island Concours d’Elegance

March 10, 2014 in Infiniti Information, New Infiniti Cars

For the fourth year in a row, Infiniti was on hand to support the Amelia Island Concours d’Elegance. The automaker sponsored the Media Center at the charity event and contributed to the Pavilion Display of more than 300 classic racecars.

The Concours d’Elegance is a charitable event held annually on the second full weekend in March as classic, vintage, and historically significant vehicles arrive from all over the world to be displayed at the Gold Club of Amelia Island.

In addition to sponsoring the Media Center for the weekend, Infiniti set up a display of its luxury vehicles, including the popular Q50.

Probably the most memorable of the bunch was a Q60 convertible dressed as Bobby Unser’s winning 1968 Indy 500 racecar. Infiniti worked to bring the winning car and its driver to the event as well.

“We’re incredibly excited to once again show our support for the Amelia Island Concours d’Elegance this year,” said Infiniti’s VP Michael Bartsch. “Yet again, with [founder] Bill Warner at the helm, the Concours assembled a top selection of significant cars from all around the world. These cars are representative of the same passion and performance we try to incorporate into each of our passenger vehicles. The event continues to inspire fans new and old and we are proud to play a small part in it.”

If you missed the Amelia Island Concours d’Elegance this year, mark your calendars for March 13-15, 2015. We at Infiniti of Cincinnati sure hope we’ll be able to make it next year!

The Engine behind the Sounds of the Infiniti Q50 Eau Rouge

March 7, 2014 in 2014 Infiniti Q50, Infiniti of Cincinnati, Infiniti Q50

Earlier this week, Infiniti displayed its Q50 Eau Rouge (pronounced oh-roosjh) concept for all at the Geneva Motor Show to see. The automaker’s first Formula One-inspired sports sedan concept turned heads, outfitted in strikingly red paint with a twin-turbocharged 3.8-liter engine whose sounds debuted around the world before the concept did.

“A car with such pronounced styling treatments demands the very best in terms of high-performance powertrains, which is why we installed this V6 twin-turbocharged, 7-speed combination as an example of what a potential powertrain for the Q50 Eau Rouge may look and sound like,” said Johan de Nysschen, Infiniti Motor Company Limited president.

We sure hope the production model maintains the concept’s performance potential. The engine boasts 560 horsepower and 600 lb-ft of torque and propels the sedan to 60 mph in less than four seconds.

Unfortunately, we at Infiniti of Cincinnati are still awaiting news of when to expect a production version of the Q50 Eau Rouge. As soon as we learn more details, you’ll be the first to know.

INFINITI’S 1ST CHOICE Online Auction Helps Save Money

February 25, 2014 in Infiniti Information, Infiniti of Cincinnati

Everything’s online these days, so it’s not surprising that Infiniti Financial Services recently launched the INFINITI’S 1ST CHOICE live online auto auction as well.

The online auction will allow Infiniti retailers, like us here at Infiniti of Cincinnati, to conveniently place competitive bids on off-lease Infiniti models. With four online auctions every week providing prime access to over 400 vehicles, we’ll be able to enlarge our selection of used vehicles and sell them to you at competitive prices.

Online auctions will also allow retailers to save on resources such as transportation costs and auction fees.

“INFINITI’S 1ST CHOICE offers many advantages to our Infiniti retailers compared to your standard auto auction,” said Kevin Cullum, director of Remarketing for IFS. “It saves them time, money and provides them with the first choice of pre-owned Infiniti inventory while still protecting residual values.”

When we save, that’s more money we are able to save our favorite customers, like you. Don’t forget to stop by and check out the new arrivals in our used inventory!

Infiniti Coaches’ Charity Challenge: Help Your Favorite Coach Win for His Charity

February 21, 2014 in Infiniti Information

What coach is really successful at fundraising or even enjoys the task? Think about it; that’s why we had team moms in little league. Coaches working with the best college athletes need a little more help to support their favorite charities. That’s where the Infiniti Coaches’ Charity Challenge comes in; and you can help.

The Challenge will reward the winning coach by donating $100,000 to the charity of his choice.

So how can you help? From now until March 16, you can vote online for your favorite Division I Men’s Basketball coach.

Through partnership with the NCAA®, the National Association of Basketball Coaches, and ESPN and the Coaches’ Charity Challenge initiative, Infiniti aims to inspire basketball fans to join in giving back to their communities.

Each participating coach will be able to donate $1,000 to charity and the winner will have the opportunity to present the $100,000 jackpot to his designated organization. So help a brother out, and vote today. Let us at Infiniti of Cincinnati know if your coach is up for the Challenge.

Infiniti Service 2014 Owner Appreciation Event

February 12, 2014 in 2014 Infiniti Q50, Infiniti Contest, Infiniti of Cincinnati

Did you know Infiniti loves you? It’s true. That’s why they’ve concocted the Infiniti Service 2014 Owner Appreciation Event.

Infiniti owners have from now until the end of March to register online for a chance to win the grand prize – an all-new 2014 Infiniti Q50 with all-wheel drive – or to be one of the daily instant winners who will receive two years of Infiniti’s Elite Prepaid Maintenance.

Pretty sweet, right?

That’s not all Infiniti is giving away: Anyone who follows @InfinitiUSA on Twitter or Instagram and posts with #InfinitiLovesMe will be eligible to receive one of the daily $50 gift cards being given away daily.

“Infiniti wants its owners to know that they are valued and appreciated now and always. We designed this program specifically for the Infiniti owner based on valuable insights we gained directly from our clients,” said Nat Mason, Infiniti’s director of Aftersales.

Are you feeling the love? Be sure to let us at Infiniti of Cincinnati know if you are one of the prize winners! And if you happen to win a gift card to Red Lobster, we can certainly help you find a way to spend it.

Infiniti Unveils Formula One-Inspired 2014 Q50 Eau Rouge

February 4, 2014 in 2014 Infiniti Q50, Uncategorized

Infiniti’s on-track Formula One success has been well-documented, as the automaker recently won its fourth consecutive Constructors’ Championship, and now its vehicles are beginning to draw inspiration from its award-winning race cars.  Leading the way is the 2014 Infiniti Q50 Eau Rogue edition, which was recently unveiled at the North American International Auto Show.

The Q50 Eau Rouge is a design vision of Infiniti’s all-new premium sports sedan that flaunts exterior enhancements created to resemble Formula One cars.  Highlights of the Eau Rouge include 21-inch forged alloy wheels, a dual exhaust sports system, a large rear spoiler, carbon fiber front splitter, side sill skirts, and a carbon fiber roof.

“Performance is a key ingredient of Infiniti vehicles such as the Q50 sports sedan. Our involvement in Formula One provides inspiration and excellence to our designers and engineers,” said Johan de Nysschen, President of Infiniti, in a press release. “Q50 Eau Rouge hints at a design language that we could extend to potential future performance models.  If Infiniti decided to build a limited series of this vehicle, it would likely feature a power output of more than 500hp.”

To learn more about the Infiniti Q50 Eau Rouge, visit us today at Infiniti of Cincinnati!